Front-End Merchandising
A front-end merchandising system (FEM) is designed to maximize
revenues for the retailer at the valuable space around the cash register by increasing
impulse purchases of high-margin items. With our revolutionary
VersaGridTM
front-end system, retailers are now able to:
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Make front-end fixtures more flexible to take full advantage of high margin space
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Reduce time, effort and cost needed to change the front-end (resets)
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Make sure their fixture design today will satisfy their needs tomorrow
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Maximize retail merchandising space
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Plan for the unknown: What will be the “new” must-have next year on your front-end fixture? (i.e. cooler, gift cards, seasonal items, dvds)
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Take more control of their front-end merchandising program
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Keep up with your changing customer needs
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Drive continued sales uplifts generated with store resets
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Be stewards of the environment
As one of the leading front-end fixture manufacturers,
Cannon Equipment knows these fixtures are more than a "payment
collection station." We consider it an important revenue and gross margin generator
and apply the latest industry findings to address our clients' unique in-store objectives.
Because we have no allegiance to the products that are sold in this space, Cannon
Equipment always designs its programs around the needs of the retailer, so you know
you are getting a program to maximize your return and profits.
At Cannon Equipment, maximizing front-end revenue is our business. From planning
through implementation, our suite of turn-key front-end merchandising services are
designed to consistently drive successful front-end checkout initiatives.
Our full-service offering includes:
- Retailer profit-enhancing program management
- Vendor cost-share contracting and billing
- Full program installation services
- Ongoing program support – 3 to 5 years
Cannon Equipment provides clients with the most diverse and experienced project
management and support in the retail FEM arena. We provide unconditional merchandising
strategies that are truly in the best interest of retailers. We do not receive incentives,
commissions or rebates from vendors, brand managers or publishers.
Contact your Cannon Equipment representative
today and let us design the perfect custom FEM system to meet your specific needs.