Front-End Merchandising

A front-end merchandising system (FEM) is designed to maximize revenues for the retailer at the valuable space around the cash register by increasing impulse purchases of high-margin items.

As one of the leading custom FEM manufacturers, Cannon Equipment knows that FEM fixtures are more than a "payment collection station." We consider it an important revenue and gross margin generator and apply the latest industry findings to address our clients' unique in-store objectives. Because we have no allegiance to the products that are sold in this space, Cannon Equipment always designs its programs around the needs of the customer, so you know that you are getting a program to maximize your return and profits.

At Cannon Equipment, maximizing front-end revenue is our business. From planning through implementation, our suite of turn-key services are designed to consistently drive successful front-end checkout initiatives

Our full-service offering includes:

• Retailer profit-enhancing program management
• Vendor cost-share contracting and billing
• Custom merchandiser manufacturing
• Full program installation services
• Ongoing program support – 3 to 5 years

Cannon Equipment provides clients with the most diverse and experienced project management and support in the retail FEM arena. We provide unconditional merchandising strategies that are truly in the best interest of retailers. We do not receive incentives, commissions or rebates from vendors, brand managers or publishers.

Contact your Cannon Equipment representative today and let us design the perfect custom FEM system to meet your specific needs.